AEM 6480

AEM 6480

Course information provided by the 2025-2026 Catalog.

Covers merchandising principles and practices as they apply to food industry situations. Examines the various elements of merchandising such as buying, pricing, advertising, promotion, display, store layout, profit planning and control, and merchandising strategy. Considers the consequences of food industry trends and initiatives for other industry members, public policy makers, and consumers. A 3-4 page (max) report on each of the Guest Speaker presentations focusing on identifying links to behavioral economics principles and solutions to problems/issues raised by the speaker is required. Students will also meet outside class to discuss guest speaker presentations in the context of their own ongoing projects.


Last 1 Terms Offered 2025SP

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Syllabi: none
  •   Regular Academic Session.  Combined with: AEM 2480

  • 3 Credits Stdnt Opt

  • 12193 AEM 6480   LEC 001

  • Instruction Mode: In Person