AEM 5220

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  • Schedule of Classes - September 10, 2024 10:17AM EDT
  • Course Catalog - September 10, 2024 9:48AM EDT
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AEM 5220
Digital Business Strategy

Course information provided by the Courses of Study 2024-2025. Courses of Study 2024-2025 is scheduled to publish mid-June.

As digital innovations revolutionize industries, many companies struggle to figure out the changing terms of competition. We will examine earlier digital transformations of industries such as books, music, software, telecommunications, and newspapers to assess the potential impact of Internet of Things, 5G networks, and the fourth industrial revolution. Students will critically evaluate the nature of data and information as economic goods; the role of communication networks in the economy; the industrial impact of digitization, including data, analytics, and AI; the platformization of markets; and new business models and business opportunities.

When Offered Fall.

Permission Note Enrollment limited to: graduate students.

Outcomes
  • Students will be able to use analytical frameworks to craft digital business models and facilitate organizational design.
  • Students will be able to assess the effects of technological and societal change on competition in digital markets.
  • Students will be able to develop strategies for capturing economic benefits from innovation opportunities.

View Enrollment Information

Syllabi: none

  •   Regular Academic Session.  Combined with: AEM 3220

  • 3 Credits Stdnt Opt

  •  8786 AEM 5220   LEC 001

  •  
    • MW
    • Aug 26 - Dec 9, 2024

    • Leiponen, A

  • Enrollment preference given to: Master of Professional Studies (MPS) students in Applied Economics and Management. All other graduate/professional students should place their name on the waitlist.