AEM 3220

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  • Schedule of Classes - September 10, 2024 10:17AM EDT
  • Course Catalog - September 10, 2024 9:48AM EDT
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AEM 3220
Digital Business Strategy

Course information provided by the Courses of Study 2024-2025. Courses of Study 2024-2025 is scheduled to publish mid-June.

As digital innovations revolutionize industries, many companies struggle to figure out the changing terms of competition. We will examine earlier digital transformations of industries such as books, music, software, telecommunications, and newspapers to assess the potential impact of Internet of Things, 5G networks, and the fourth industrial revolution. Students will critically evaluate the nature of data and information as economic goods; the role of communication networks in the economy; the industrial impact of digitization, including data, analytics, and AI; the platformization of markets; and new business models and business opportunities.

When Offered Fall.

Permission Note Enrollment preference given to: Dyson students.
Prerequisites/Corequisites Prerequisite: AEM 2200 or ECON 1110.

Outcomes
  • Students use analytical frameworks to craft digital business models and facilitate organizational design.
  • Students assess the effects of technological and societal change on competition in digital markets.
  • Students develop strategies for capturing economic benefits from innovation opportunities.

View Enrollment Information

Syllabi: none

  •   Regular Academic Session.  Combined with: AEM 5220

  • 3 Credits Stdnt Opt

  •  8683 AEM 3220   LEC 001

  •  
    • MW
    • Aug 26 - Dec 9, 2024

    • Leiponen, A

  • Enrollment preference given to: Dyson students. Non-Dyson students should put their name on the waitlist during the pre-enrollment period.