HADM 2430

Last Updated

  • Schedule of Classes - January 5, 2026 3:59PM EST

HADM 2430
Marketing Management for Services

Course information provided by the 2025-2026 Catalog.

Students develop an understanding of marketing management for hospitality and related service organizations: the process through which organizations analyze, plan, implement, and control programs to develop and maintain beneficial exchanges with target buyers. Students learn about marketing management through a mix of readings, lectures, class discussions, individual and group exercises, industry guest speakers, and exams.


Prerequisites Prerequisite or corequisite: HADM 1410.

Forbidden Overlaps AEM 2400, AEM 2420, HADM 2410, HADM 2430, NCC 4530

Enrollment Priority Enrollment limited to: NSHA students. Not open to: first-year students.

Last 1 Terms Offered 2025FA

View Enrollment Information

Syllabi: none

  •   Regular Academic Session. 

  • 3 Credits GradeNoAud

  • 17610 HADM 2430   LEC 001

    • MW Statler Hall 198
    • Jan 20 - May 5, 2026

    • Fulmer, A

  • Instruction Mode: In Person

    Enrollment limited to: Nolan seniors, juniors, and sophomores.

    Department Consent Required (Add)

Syllabi: none

  •   Regular Academic Session. 

  • 3 Credits GradeNoAud

  • 17611 HADM 2430   LEC 002

    • MW Statler Hall 198
    • Jan 20 - May 5, 2026

    • Fulmer, A

  • Instruction Mode: In Person

    Enrollment limited to: Nolan seniors, juniors, and sophomores.

    Department Consent Required (Add)