HADM 2410

Last Updated

  • Schedule of Classes - January 5, 2026 3:59PM EST

HADM 2410
Marketing Principles

Course information provided by the 2025-2026 Catalog.

Provides a broad introduction to the fundamentals of marketing. Explores the components of an organization’s strategic marketing program, including targeting and positioning, and how to price, promote, and distribute goods and services. Marketing applications from various companies are presented and analyzed via multiple case discussions and field projects.


Forbidden Overlaps AEM 2400, AEM 2420, HADM 2410, HADM 2430, NCC 4530

Enrollment Priority Enrollment limited to: non-NSHA students. Not open to: first-year or graduate students.

Last 1 Terms Offered 2025FA

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Syllabi: none

  •   Regular Academic Session. 

  • 3 Credits GradeNoAud

  • 17677 HADM 2410   LEC 001

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  • Instruction Mode: In Person

    Enrollment limited to: non-Nolan students.