NBA 6910

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NBA 6910

Course information provided by the Courses of Study 2023-2024.

The Physical Product Entrepreneurship course introduces students to the renaissance in physical product development created by the emergence of new desktop manufacturing technologies, small-scale production, and internet based market aggregation all combined with Lean Startup principals. Unlike an engineering course that focuses on the "nuts and bolts" of creating a physical product this course will examine the creation of the product business itself rather than the actual device. This course is appropriate for the student exploring the creation of a hardware startup as well as students pursuing a career in product management at a physical product company. In this course, students will form teams and take a product idea through all stages of product development - business model development, prototyping, funding, manufacturing and fulfillment. Topics covered will include current product development ecosystem, Intellectual property, manufacturing and materials, scaling, roles, core documentation, and more.

When Offered Spring.

Comments The course will provide both classroom lectures/discussions and hands on exploration.

View Enrollment Information

Syllabi: none
  •   Seven Week - First. 

  • 1.5 Credits Opt NoAud

  • 11284 NBA 6910   LEC 001

  • Enrollment limited to: MBA, Graduate students and Undergraduate Seniors and Juniors Only ** S/U or Letter Grade Only - NO AUDITS ALLOWED ** Deadline to change grade option: February 19th Add/Drop Dates: January 16th - January 29th. Deadline to drop January 29, 2024, at 11:59pm. Permission from faculty required to add/drop after January 29th. A late fee of $100.00 will be charged after January 29th. Deadline to drop without “W” is February 19th. After this date, "W" grade on your transcript in addition to the late fees. This course counts as a Management Science Elective..