HADM 3430

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  • Schedule of Classes - September 10, 2024 10:17AM EDT
  • Course Catalog - September 10, 2024 9:19AM EDT
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HADM 3430
Marketing Research

Course information provided by the Courses of Study 2023-2024.

This course helps students become better consumers of marketing research. Topics include issues involved in designing, conducting, and interpreting focus groups, depth interviews, surveys, and experiments. Special emphasis is placed on what each method should and should not be used for and why.

When Offered Spring.

Prerequisites/Corequisites Prerequisite: HADM 2430 and HADM 2010 or equivalent.

Satisfies Requirement Satisfies HADM or free electives for NSHA students.

View Enrollment Information

Syllabi: none

  •   Regular Academic Session. 

  • 3 Credits Opt NoAud

  • 18772 HADM 3430   LEC 001

  •  
    • MW Statler Hall 198
    • Jan 22 - May 7, 2024

    • Nasser, S

  • Prerequisite: HADM 2430 or equivalent and a statistics course.