AEM 2420
Last Updated
- Schedule of Classes - September 10, 2024 10:17AM EDT
- Course Catalog - September 10, 2024 9:19AM EDT
Classes
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AEM 2420
Course Description
Course information provided by the Courses of Study 2023-2024.
Provides a broad introduction to the fundamentals of marketing. Explores the components of an organization's strategic marketing program, including targeting and positioning, and how to price, promote, and distribute goods and services. Marketing applications from various companies are presented and analyzed via multiple case discussions and field projects.
When Offered Spring.
Permission Note Enrollment limited to: Dyson students.
Forbidden Overlaps Forbidden Overlap: due to an overlap in content, students will receive credit for only one course in the following group: , AEM 2420, , .
Regular Academic Session.
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Credits and Grading Basis
3 Credits GradeNoAud(Letter grades only (no audit))
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Class Number & Section Details
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Meeting Pattern
- MW Warren Hall 151
- Jan 22 - May 7, 2024
Instructors
Hristakeva, S
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Additional Information
Enrollment limited to Dyson students only.
Department Consent Required (Add)
Regular Academic Session.
-
Credits and Grading Basis
3 Credits GradeNoAud(Letter grades only (no audit))
-
Class Number & Section Details
-
Meeting Pattern
- MW Warren Hall 151
- Jan 22 - May 7, 2024
Instructors
Hristakeva, S
-
Additional Information
Enrollment limited to Dyson students only.
Department Consent Required (Add)
Regular Academic Session.
-
Credits and Grading Basis
3 Credits GradeNoAud(Letter grades only (no audit))
-
Class Number & Section Details
-
Meeting Pattern
- TR Warren Hall 151
- Jan 22 - May 7, 2024
Instructors
Nasser, S
-
Additional Information
Enrollment limited to Dyson students only.
Department Consent Required (Add)
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