NBA 6860

NBA 6860

Course information provided by the Courses of Study 2022-2023.

An introduction of core concepts encountered in entrepreneurial businesses. The class is designed to broadly prepare students for working in start-up entrepreneurial environments and assist in fostering a like mindset. The course consists of lectures, guest speakers and a short written paper. By the end of the course, students will be able to discuss topics and issues related to beginning and running start-up companies. Participants will understand terminology and general concept categories including idea validation and market assessment, product and marketing strategy, networking, team selection culture and team building, legalities formation issues, business partnerships, marketing tactics, patents trademarks copyrights and financing business.

When Offered Spring.

Permission Note Open to: Johnson, graduate students, and undergraduate seniors and juniors.

View Enrollment Information

Syllabi: none
  •   Regular Academic Session. 

  • 1 Credit S/U NoAud

  •  8370 NBA 6860   LEC 001

  • Instruction Mode: In Person
    Enrollment limited to: Johnson MBA, Graduate students and Undergraduate Seniors and Juniors only. Add/Drop Dates: January 17th at 9:00am to February 6th at 11:59pm. You may only add or drop a full semester class after February 6th with permission of the faculty AND a late fee of $100.00 will be charged for each add or drop transaction. If you are dropping after March 20th you will also receive a "W" on your transcript in addition to the late fees. Non-Johnson students may add themselves to the waitlists during their enrollment periods, however Johnson Students have priority into the classes and non-Johnsons will be enrolled: 1) IF seats are still available after Johnson students complete their enrollment period and 2) IF the instructor allows.