NBA 6650

NBA 6650

Course information provided by the Courses of Study 2022-2023.

This is an introductory management course covering the strategic management of technology and innovation in established firms as well as startup organizations. This course is designed for students who may someday work in, consult for, and/or create firms whose primary product is fundamentally related to technology or innovation. The course typically includes both M.B.A. students and graduate students in science. It starts by examining how industries are transformed by new technologies and how these patterns of industrial change generate both opportunity and high rates of firm failure. We will then explore the questions: Why do some technology leaders fail? and How do technology innovators successfully take on and replace incumbent firms? This leads to an examination of internal management issues, focusing on the design of innovative organizations: designing reward systems, managing growth, overcoming resistance to change, and using organizational culture to promote innovation.

When Offered Spring.

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Syllabi: none
  •   Regular Academic Session. 

  • 3 Credits Opt NoAud

  •  8493 NBA 6650   LEC 001

  • Instruction Mode: In Person
    Open to all students. Deadline for Changing Grade Option: March 20th, 4:00PM Add/Drop Dates: January 17th at 9:00am to February 6th at 11:59pm. You may only add or drop a full semester class after February 6th with permission of the faculty AND a late fee of $100.00 will be charged for each add or drop transaction. If you are dropping after March 20th you will also receive a "W" on your transcript in addition to the late fees. Non-Johnson students may add themselves to the waitlists during their enrollment periods, however Johnson Students have priority into the classes and non-Johnsons will be enrolled: 1) IF seats are still available after Johnson students complete their enrollment period and 2) IF the instructor allows. This course is a Management Science Elective.