HADM 4425

Introduction to the Global Leisure Cruise Industry

Course Description

Course information provided by the 2025-2026 Catalog.

This course immerses students in the global leisure cruise industry—the economics, markets, and organizations that comprise the fastest-growing sector of the hospitality industry. The course features industry executives from a leading cruise company, Royal Caribbean Cruises, Ltd., who describe current practice in cruise finance, pricing, ship design, marketing, distribution, operations, and human resources management. Students conduct individual and team analyses that examine opportunities and challenges across the cruise industry.

Permission Note Enrollment open to: Nolan sophomores, juniors, and seniors; others by permission of instructor.

Last 4 Terms Offered 2025FA, 2025SP, 2023SP, 2022SP

When Offered Spring.

Satisfies Requirement Satisfies HADM free electives for Nolan students.

Comments Graduate students must enroll in HADM 6425.

View Enrollment Information