AEM 2400

Last Updated

  • Schedule of Classes - September 10, 2024 10:17AM EDT
  • Course Catalog - September 10, 2024 9:48AM EDT
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AEM 2400
Marketing

Course information provided by the Courses of Study 2024-2025. Courses of Study 2024-2025 is scheduled to publish mid-June.

Provides a broad introduction to the fundamentals of marketing. Explores the components of an organization's strategic marketing program, including how to price, promote, and distribute goods and services. Industry guest lectures and current marketing applications from various companies are presented and analyzed.

When Offered Fall, Winter, Summer.

Permission Note Enrollment limited to: non-business majors.
Forbidden Overlaps Forbidden Overlap: due to an overlap in content, students will receive credit for only one course in the following group: AEM 2400, AEM 2420, HADM 2410, HADM 2430.

Comments Students interested in internally transferring to the Dyson School should not enroll in AEM 2400.

View Enrollment Information

Syllabi: none

  •   Regular Academic Session. 

  • 3 Credits GradeNoAud

  •  8680 AEM 2400   LEC 001

  •  
    • MW
    • Aug 26 - Dec 9, 2024

    • Yang, N

  • Enrollment limited to: non-business majors. Dyson and Nolan students should enroll in their respective major courses.